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Buffalo, NY – Westside Gunn, took to Instagram on Thursday (March 21) to announce the official launch of his brand new company Fourth Rope, which is dedicated to spearheading all of his wrestling-focused limited edition drops.
“I’m so excited ,” he wrote, stating the company was now live. “EVERYTHING is wrestling based but I’m incorporating everything else I love ART, FASHION, and Music, I’ll be doing everything from Limited ART prints, Mixtapes, Toys, exclusive Merch, PopUps.”
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Flygod promises all the releases will be both rare and limited. Luckily, Fashion Rebel junkies won’t have to wait long. He says the first official drop will be on Monday (March 25) during Monday Night Raw from 8 p.m. to 11 p.m. ET on BLIENTELE.com.
“Wrestling is my passion,” he told Exclaim back in 2018. “I love designing. I love collecting art, and I love wrestling to keep me like a kid. It keeps me grounded.”
Among the first items up for grabs is a red version of his “MEAN” Gene Okerlund tribute hoodie, which features an original oil painting by artist Mariella Angela.
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Source: Hip Hop DX
